Branding Packages
What Is Branding To You?
A good logo? A great colour palette? Custom typography? That’s just the beginning. True branding goes far beyond the visuals — it’s the full experience. To truly understand the idea of “Branding” you must first ask yourself key questions that shape the foundations of your business. Lucky you’ve decided to enquire with us because at Meraki Creative Agency we do both.
Before we jump into the exciting world of design we set out even more time to truly understand who you are, what your brand can bring to the world and the values that built your brand to what it is today. Whether that’s a thought in your head, a logo design and some social media activity or a completed brand that needs an overhaul all brands need to follow the same unique process to truly succeed.
The Process
Our branding is split between Identity & Design
Identity Process
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Let’s dive right in to who you are, what your immediate goals are and what you are looking for in a branding strategy proposal.
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A straightforward and transparent contract signing to officially mark the beginning of our partnership.
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Your first mood board shouldn’t be perfect. It should be throwing all the ideas into a shared space. From there we go through each one and filter usability. After a couple of sessions we will have the ‘perfect’ moodboard’.
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Who are you? Why did you create your brand? Without knowing your story, your brand will never have one. We ask some hard hitting questions to create not only the foundations of the brand but also its owner.
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So, how does your story translate to your customers? What makes you the right person for them to purchase your products or services? Let’s create a mission statement to figure that out.
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As much as we’d love for it to be true, unfortunately not everyone in the world is fit for your brand. We help you narrow down your target audience and figure out how to market to them.
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The hard part is almost over. We have the foundations set, now its about putting it into action. What journey are you going to take your customers on to make them remember you.
Design Process
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We journey back to the original mood board and figure out whether that is still the direction the brand wants to go on. Decisions change when we have discovered your identity.
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This is where the fun begins. Colours speak words, so lets make them heard. We create a custom and tailored colour palette that will flow on to all your marketing assets.
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Incorporating the colours and vibe of the mood board, let’s move onto the logo design. We create three custom concepts for your brand including a primary, secondary and a submark.
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Once you have chosen a logo, we can move onto your typography. This includes your heading font, which is usually the logo font. Then also a subheading and body font.
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Everything comes to life in this segment where you can see your colours, logos, typography in action.
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After seeing everything in real life concepts, you may want to change some things and that is totally fine. We revise and change to make everything as perfect as possible.
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After curating all the elements we need to set your brand up with the most important marketing assets. This could be a business card design, flyers, price lists, social media tiles, signage and more.
Packages
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Premium
Anything & everything to set up your brand for success including identity, design & strategy
Discovery call
Contract
Mood board creation
Identity package
Colour palette
Typography
Premium logo design
Advertising mockups
4 revisions
3 marketing assets
Content strategy
Market research & analysis
Social Media audit
Future proofing
Total Value: $6350
Package Price: $3200
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Gold
Let’s focus on the set up, the identity & design of your brand and push content to the side for now - we can always come back to it.
Discovery call
Contract
Mood board creation
Identity package
Colour palette
Typography
Premium logo design
Advertising mockups
4 revisions
3 marketing assets
Content strategy
Market research & analysis
Social Media audit
Future proofing
Total Value: $4750
Package Price: $2800
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Silver
If you already have a clear vision of your brand and just need help bringing it together visually this is the package for you.
Discovery call
Contract
Mood board creation
Colour palette
Typography
Premium logo design
Advertising mockups
4 revisions
3 marketing assets
Content calendar
Content ideas
Social Media audit
3 graphic tiles
Future proofing
Total Value: $3600
Package Price: $2200
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Quartz
Let’s get started on some basic visual identity. This is our premium logo package that elevates a basic design into something magical
Discovery call
Contract
Mood board creation
Colour palette
Typography
Premium logo design (includes primary logo, secondary logo & submark)
Advertising mockups
Package Price: $850
Optional Add Ons
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Website Development
From basic landing pages to comprehensive websites, we can make your brand stand out online.
From $550
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Social Media Assistance
Whether you’re just getting started or need someone to run your accounts full time we are your go to social media solution.
From $200
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Marketing Assets
Between brochures, banners, flyers, vouchers and so much more we can create custom, print ready designs.
From $85
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Google Profile & Ads
Get your new business seen with a Google Profile and ads management from Meraki.
From $200
We’re a multifaceted marketing agency so if there’s something you have in mind to take your business to the next level, please let us know.
Let’s work together.
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!